Invest in the Future of Regional Transportation

As the creators of the bus rideshare, we're redefining how people get to events and travel between cities. We've demonstrated our success with millions of riders and $120M in revenue to date. With investments from dozens of bus companies and industry leaders, Rally is rapidly expanding in a $150B market with the mode of transportation that moves more people than any other.

Your investment will transform regional transportation.

$498

Min. Investment

$3.00

Share Price

289

Number of Investors

$12,250,000

Total Fundraising*

*Total funds raised and number of investors to date include all historical funding rounds and investments across Rally and OurBus.
Bus illustration from Rally and OurBus.Decorative ornaments.

Investment Highlights

Disruptive growth

$120M

Total revenue*

580%

Revenue growth since 2020*

~3M

Rides completed

*Past performance is not indicative of future results

Rally is backed by major investors

Mercedes-Benz logo.
Techstars logo.
Yale Ventures logo.
Elemental Excelerator logo.
Problem

Car-Centric Mindset Clogs Our Roads

Traffic jams and lost time are some of the painful and inevitable outcomes, whether commuting to work or heading out to a special event. Meanwhile, a promising bus industry, which makes travel easier for the masses, has been left far behind the technology curve. Throughout US history, the bus option has been underserved by investors and rendered largely unusable by travelers who are searching for a better way. 

Solution

Meeting Modern Travelers’ Expectations

We’ve all seen technology change the way we utilize taxis, rental cars, and bikes. What Uber did for travel within cities is how Rally is changing travel between cities. The Rally OurBus platform creates demand-based trips with dynamic routes, and dispatches buses on-demand. Rather than own the buses directly, Rally’s network of bus companies have been onboarded to provide for our two tech-based solutions: a buspool rideshare for events and a regularly scheduled service for highly traveled corridors between cities.

Rally from venue to point stop illustrated.OurBus from city to city illustrated.
Rally's revenue growth chart from 2020 to 2025.
Traction

$120M in Revenue Already

People are always on the move, and we’ve been deploying buses across the country to meet this need. We've worked with hundreds of bus operator partners on trips in 40 US states and 4 countries. With millions of rides completed, Rally has already generated over $120M in revenue, growing 580% since 2020.

Market

Tap Into a $150 Billion Market Opportunity¹

$5B Untapped Market

Every year in America, there are 580 million people who travel by motorcoach, the most common bus type that Rally OurBus customers ride. The motorcoach industry is fragmented and ripe for disruption. The typical bus is only utilized at 55% of its capability, leaving $5B unused capacity². Rally addresses a $150B market opportunity by putting that surplus to work and meeting regional transportation needs for travelers.

Bus graph showing utilized 55% capability.Bus graph showing utilized 55% capability.

Uniting 40,000+ Motorcoaches in the US

Despite significant demand for transportation, the bus industry is extremely fragmented and comprises mostly small businesses. Less than 7% of buses³ are owned by major players like Greyhound. We network together the 3,000+ bus companies to create a "virtual bus company" that's even bigger than Greyhound. It's the same way Uber was able to eclipse the taxi industry without owning their own fleet of cars.

Graph showing Rally against Greyhound.Graph showing Rally against Greyhound.
*Numbers achieved by multiplying Rally's number of operators contracted with the average number of buses Greyhound have.

Capturing an Eager Audience

We target thoughtful travelers going to different cities for work, family, or entertainment. We also appeal to passionate fans and university students who simply want their wider communities to travel in a way that brings like-minded people together. Buses move more people than any other mode of transportation globally, and Rally's goal is to capture and grow this huge segment of the mobility market.

Rally captures 500 million event-goers annually.Rally captures 500 million event-goers annually.

17K+ 5-Star Reviews and Counting

Google five-stars on over 8,000 reviews.
Trustpilot five-star on over 7,000 reviews.

With over 17K 5-star reviews on Google, TripAdvisor, and TrustPilot, we’re in a league of our own. Legacy competitors are still struggling to respond to what today’s travelers need and want. How did we manage to become category leaders? It’s our secret sauce: we listen to our riders!

Experiential Affiliates

Extend the Event Experience

Rally works with teams, leagues, and brands to promote the bus rideshare to events. We also work with universities, hotels, bars, and restaurants to reach audiences at a local level. Rally & OurBus solve real problems for these organizations, so they help us spread the word about our services, and earn additional revenue from our mutual customers. 

  • Buffalo Bills
  • Coors
  • Dos Equis
  • Gotham FC
  • Harley-Davidson
  • LA Dodgers
  • LA Rams
  • MLB
  • New York Mets
  • NFL
  • NHL
  • Tampa Bay Buccaneers
  • Ticketmaster

These are some of the biggest names we've worked with on B2B2C distribution channels. We intend to use this financing to create new partnerships to scale this strategy and raise awareness of Rally OurBus. We'll utilize their reach to help spread the word, while they get access to our great customers. Watch our event videos to understand why stakeholders like these choose to work with us to extend the event experience through the travel time.

*Affiliates listed are as of June 10, 2024, some of which are active and others are historical.

Man holding a green poster of the beer brand Dos Equis.
Woman giving a thumbs up after leaving a bus ride.

“This service will be a great benefit to Bills fans this season and beyond.”

Investment Opportunity

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Expansion

Our Roadmap to $100 Million in Annual Revenue

With bus companies in the U.S. alone, we are helping small businesses create new revenue and jobs. Over 90% of these companies have fewer than 25 buses². They are great businesses servicing their local communities, but they don’t have the technology to meet modern consumer expectations. These companies are already using our bus and driver apps for Rally trips, and soon they’ll be using them for their existing customers too.

With the Rally network growing, our scale will provide additional revenue opportunities. We’ve already proven how we can leverage the network effects with first/last mile connections to taxis, advertising to riders and communities, and even shipping with excess cargo space. In total, we forecast $101M in revenue for 2025 alone on the back of a successful raise*.

*These statements are subject to various risks, including changes in consumer travel preferences, regulatory developments, and economic downturns, which could significantly impact Rally's operations and financial performance.

Expansion

Our Roadmap to $300M+ Revenue*

With over 3 million rides completed to date, we’ve figured out the winning formula for bus travel today. Our modern user experience lights the way for riders, starting from the first touch point online, or on the rider app, until beyond the final destination. Every trip generates data and insights for us to constantly improve our algorithms, platform and service. With support from our investors, we’re poised to supercharge regional travel. Our disruptive business and technology innovations have already changed the way buses are deployed to meet consumer demand, and the next phase of growth will scale and improve this further.

Graph showing Rally's revenue growth from 2016 to projections for 2027.
*Expected growth in demand and operational expansion, are based on assumptions of increasing travel trends and stable economic conditions. These statements are subject to various risks, including changes in consumer travel preferences, regulatory developments, and economic downturns, which could significantly impact our operations and financial performance.
Milestones
2015
  • Yale Entrepreneurship Institute incubates Rally
  • Investment angel round led by Yale Innovation Fund
Yale logo.
2016
  • NHL and Coors Sponsorship advertise the Rally for Winter Classic in responsible
  • Techstars accelerates Rally with pre-seed round raised from investors in their network
  • First routes are for daily commuter business
NHL logo.Techstars logo.
2017
  • Speedway Motorsports NASCAR Partnership
  • SXSW and Dos Equis sponsorship
  • Women’s March on Washington
  • Rally executes the largest mass mobilization in a generation, moving nearly 50K people in a single day
Speedway Motorsports logo.South by South West logo.Dos Equis logo.
2018
  • Daimler, one of the largest commercial vehicle manufacturers in the world, leads seed round of financing
  • Department of Homeland Security granted Rally an award to explore applying its technology to mass evacuations for natural disasters
Daimler Truck logo.US Department of Homeland Security logo.
2018
  • Intercity services at Cornell University
  • Intercity services at Penn State University
  • Intercity services at Binghamton University
Cornell University logo.Penn State University logo.Binghamton University logo.
2019
  • First international expansion
  • Partner with operator in Brazil to test international expansion
  • Partner with the Buffalo Bills on first NFL team partnership
  • Intercity services at Purdue University
Buffalo Bills logo.NFL logo.Purdue University logo.
2020
  • 43North invests as Late Stage Accelerator
  • Seed+ round from investors in the Buffalo, NY network
  • 1M passengers carried
1 million rides.
2021
  • ESG impact investor Elemental leads project financing for international expansion
  • Rally and OurBus merge
  • Create the largest mass mobility as a service company in the US, covering the 2 major use-cases of motorcoaches
  • Intercity services at Virginia Tech
Virgina Tech logo.
2022
  • First time NFL promoted Rally for our Super Bowl rideshare in Los Angeles
  • Launch Rally rideshare in Germany with Daimler
  • Partner with the Los Angeles Rams on second NFL team partnership
Los Angeles Rams logo.NFL logo.Daimler Truck logo.
2023
  • 10K+ fans were mobilized to Taylor Swift concerts across the country
  • Ticketmaster advertising partnership proving potential of integration
  • Partner with FC Bayern Basketball to promote rideshare to their games in Munich, Germany
  • 2M passengers carried
Ticketmaster logo.FC Bayern logo.2 million rides.
2024
  • NY Mets partnership creates a fan game shuttle for games at Citi Field
  • FC Gotham Team Partnership creates a fan game shuttle for first National Women's Soccer League (NWSL)
  • Canada business launches - line within Ontario for first outside of USA
  • Expansion services in India
  • Line within Ontario Canada for first outside of USA
FC Gotham logo.National Women Soccer League logo.Mets logo.
A colorful bus with the word "Ourbus" on the side.
Business Model

Mass Mobility as a Service

Mobility-as-a-service (MaaS) has become a global concept and category. Rally extends this innovation to the movement of the groups of people and addressing surge demand situations. We use a crowd-powered approach with Mass Mobility-as-a-Service (MMaaS). By aggregating individual demand, we positively impact society at scale. In contrast, increased taxi usage has caused greater congestion, which will only get worse with autonomous cars. Rally’s solutions affect high-capacity vehicles, creating more mobility options for travelers, and reducing burden on our infrastructure. 

Sustainability

Motorcoaches Are the Greenest Form of Transportation⁴

Motorcoaches are proven to be the single greenest form of mass transportation, using less energy to transport more people long distances. Meanwhile, by offering ridesharing for large groups, we help decrease traffic congestion all over and keep drunk drivers off the roads.

Chart showing CO² released by forms of transportation against Motor Coach buses.
A green bus with the word "ourbus" on the side.
Perks

Get Investor Exclusive Benefits

Being that we’re trailblazing a new path for mass transportation, we want to give our investors that same opportunity. That’s why we’ve come up with a unique perk structure to ensure you’re not only heard and rewarded today, but long into the future.

Invest

$500+

Receive

Bus ticket.

$200 gift card for Rally OurBus rides

Invest

$1,000+

Receive

Bus ticket.

$500 gift card for Rally OurBus rides

Invest

$2,500+

Receive

5%

Bonus Shares

Route or stop named after you

Bus stop personally named.

Invest

$5,000+

Receive

10%

Bonus Shares

Bus designed and named after you

A colorful bus with the word "Ourbus" on the side.

Invest

$10,000+
A bus with a yellow sign that says a lifetime of rides.A bus with a sign that says "A Lifetime of Rides" on it.
A building with a sun shining through the windows.

Become an Insider

Not only do you have the opportunity to directly invest in a fast-growing, pre-IPO company*, but you'll be our guest of honor at the NYSE for a celebration once we go public.

Investing $25K or more and receive an invitation to go-public celebration dinner at NYSE or NASDAQ, when Rally goes public as it plans to do after raising sufficient capital.

*There is no guarantee that the company will pursue or achieve an IPO. Any potential public offering is subject to approval by the relevant regulatory bodies and stock exchanges, such as NASDAQ or NYSE, as well as market conditions and other factors.

Invest

$25,000+

Receive

20%

Bonus Shares

Invest

$50,000+

Receive

25%

Bonus Shares

Invest

$100,000+

Receive

30%

Bonus Shares

Invest

$250,000+

Receive

40%

Bonus Shares

Invest

$500,000+

Receive

50%

Bonus Shares

Investors shall receive the perks listed for each investment tier after the Offering Deadline or at such time that this Offering is ended, unless the Offering is cancelled in accordance with the terms herein. Please note that perks are not stackable. The Company reserves the right to modify, suspend or discontinue any and all of the perks.
Team

Experienced Founders and Industry Experts

Business man with a black suit and tie.
Narinder Singh
CEO
Read Bio
Business man with a black suit and tie.
Narinder Singh
CEO

Building and growing businesses at the intersection of transportation and technology for 25+ years; founded courier, logistics, and school bus technology companies

Business man with a silver suit and tie.
Numaan Akram
CTO
Read Bio
Business man with a silver suit and tie.
Numaan Akram
CTO

Raised an entrepreneur, schooled a technologist, developer by trade, founder at heart; recruited and built teams continuously throughout career

Team member
Lav Kush
CXO
Read Bio
Team member
Lav Kush
CXO

15 years of experience in experience management and digital transformation with COPC, Six Sigma Black Belt, and PMP certifications

Team member
Siheun Song
Director
Read Bio
Team member
Siheun Song
Director

Creative force for brand and strategy. Juilliard, Columbia, Yale degrees. Career of building and leading sales teams to maximize performance

Team member
Axel Hellman
Lines
Read Bio
Team member
Axel Hellman
Lines

Masters in Transportation and Planning with expertise gained from NJ Transit, Port Authority of NY&NJ, and private sector transportation

Team member
Chris DeVoe
Product
Read Bio
Team member
Chris DeVoe
Product

Experienced process engineer, multiple product owner, with demonstrable successes in launching and maintaining services

Team member
Peter Bray
Brand
Team member
Peter Bray
Brand

Former Head of Digital for Saatchi & Saatchi. Leads brand and marketing strategy

Read Bio
Team member
Matt Atkin
Growth
Read Bio
Team member
Matt Atkin
Growth

First 100 employees at Uber. Experience in growing internationally

Team member
David Hall
Industry
Read Bio
Team member
David Hall
Industry

Former GM of BoltBus. Led the most successful brand in busing in the US motorcoach industry

Team member
Jenny Larios Berlin
Mobility
Read Bio
Team member
Jenny Larios Berlin
Mobility

Cofounder & COO of Optimus Ride, AV technologies for mobility

“Best place to work”

Quartz logo.
- Quartz
A bus is parked in front of a building with a lot of numbers on it.
Opportunity

Invest in Rally Before Our Potential IPO

With a proven model, strong revenue, and strategic partnerships, we’re just getting started. Don't miss your chance to invest in Rally before our potential IPO and be part of a transportation transformation.

Our Portfolio of Transportation Innovations

With a proven model, strong revenue, and strategic partnerships, we’re just getting started. Don't miss your chance to invest in Rally before our potential IPO and be part of a transportation transformation.

Rally

Rally's event rideshare service is redefining how people get to concerts, festivals, and sporting events. Our platform dispatches buses on-demand, creating trips tailored to where riders need them most.

OurBus

Our city-to-city line service caters to high-demand routes, providing an affordable and modern alternative to traditional intercity travel options. By contracting unused charter buses from small to medium-sized operators, we address demand wherever it exists.

Technology Platform

Rally's cutting-edge technology platform is at the heart of our innovation. Our app not only facilitates seamless bookings and payments but also optimizes routes and dispatches buses efficiently. By integrating real-time data and user feedback, our technology continuously improves the travel experience, ensuring that our services are always reliable and responsive to riders' needs.

“Buses are the greenest form of transportation⁴

Rally logo
- Rally | via CBO, EPA, and others
Innovation

Buses, Reimagined

Rally works with bus companies’ existing fleets of high quality motorcoaches, which are premium buses usually used for weddings and school field trips. Already the greenest forms of transportation⁴, but they are diesel powered, and represent the current generation of buses. We're proud to be leading the way and have created a concept that reimagines what it means to be a bus. Our vision of this next phase of hardware will match our software innovations, iterating towards the best rider experience. Check out the video for the first ever Rally concept bus for a more aerodynamic style, with seats individualized for privacy, the latest hydrogen fuel cell technology, and autonomous capability.

Advisory Board

Advisory board member
Victor Parra

CEO & President United Motorcoach Association

Advisory board member
Seamus Hatch

Logic Works, Accenture, Sybase

Advisory board member
Keith Gordon

Former President, NFL Players Inc

Advisory board member
Patrick McQuown

Co-founder & CEO of Proteus; Executive Director- Entrepreneurship at Towson University

Advisory board member
Thomas Silver

SVP, Dice Holdings, management VP, Amex of company’s first travel tech product

Advisory board member
Tom Ajello

User experience specialist Sr. Partner, Lippincott

Advisory board member
Brian Antolin

Founder and one of the leading voices in intercity travel and transportation in the US

Advisory board member
Jeffrey Chernick

Co-founder of Ride Amigos

Advisory board member
Mark Wachen

Founder of Card Snacks and Founder of multiple venture firms and funds

Advisory board member
Seth Berkowitz

Founder and CEO at Insomnia Cookies

Advisory board member
Joseph Coyne

Harvard Business School, investing capital for institutions, family offices

Advisory board member
Derek Kleinow

Venture Capital Business Development team at Amazon Web Services and founder

Advisory board member
Steffen Braun

CEO of KI group HQ

Advisory board member
Rudy Lowy

Founded multiple insurance firms

Advisory board member
Whitny P Sobala

Founder of Purpose-driven

Advisory board member
Mike Adler

20 years of experience recruiting for high scaling venture backed companies

FAQ's

Why invest in startups?

Regulation CF allows investors to invest in startups and early-growth companies. This is different from helping a company raise money on Kickstarter; with Regulation CF Offerings, you aren’t buying products or merchandise - you are buying a piece of a company and helping it grow.

How much can I invest?

Accredited investors can invest as much as they want. But if you are NOT an accredited investor, your investment limit depends on either your annual income or net worth, whichever is greater. If the number is less than $124,000, you can only invest 5% of it. If both are greater than $124,000 then your investment limit is 10%.

How do I calculate my net worth?

To calculate your net worth, just add up all of your assets and subtract all of your liabilities (excluding the value of the person’s primary residence). The resulting sum is your net worth.

What are the tax implications of an equity crowdfunding investment?

We cannot give tax advice, and we encourage you to talk with your accountant or tax advisor before making an investment.

Who can invest in a Regulation CF Offering?

Individuals over 18 years of age can invest.

What do I need to know about early-stage investing? Are these investments risky?

There will always be some risk involved when investing in a startup or small business. And the earlier you get in the more risk that is usually present. If a young company goes out of business, your ownership interest could lose all value. You may have limited voting power to direct the company due to dilution over time.  You may also have to wait about five to seven years (if ever) for an exit via acquisition, IPO, etc. Because early-stage companies are still in the process of perfecting their products, services, and business model, nothing is guaranteed. That’s why startups should only be part of a more balanced, overall investment portfolio.

When will I get my investment back?

The Common Stock (the "Shares") of Rally (the "Company") are not publicly-traded. As a result, the shares cannot be easily traded or sold. As an investor in a private company, you typically look to receive a return on your investment under the following scenarios: The Company gets acquired by another company. The Company goes public (makes an initial public offering). In those instances, you receive your pro-rata share of the distributions that occur, in the case of acquisition, or you can sell your shares on an exchange. These are both considered long-term exits, taking approximately 5-10 years (and often longer) to see the possibility for an exit. It can sometimes take years to build companies. Sometimes there will not be any return, as a result of business failure.

Can I sell my shares?

Shares sold via Regulation Crowdfunding offerings have a one-year lockup period before those shares can be sold under certain conditions.

Exceptions to limitations on selling shares during the one-year lockup period:
In the event of death, divorce, or similar circumstance, shares can be transferred to:
• The company that issued the securities
• An accredited investor
• A family member (child, stepchild, grandchild, parent, stepparent, grandparent, spouse or equivalent, sibling, mother-in-law, father-in-law, son-in-law, daughter-in-law, brother-in-law, or sister-in-law, including adoptive relationships)

What happens if a company does not reach their funding target?

If a company does not reach their minimum funding target, all funds will be returned to the investors after the close of the offering.

How can I learn more about a company's offering?

All available disclosure information can be found on the offering pages for our Regulation Crowdfunding offering.

What if I change my mind about investing?

You can cancel your investment at any time, for any reason, until 48 hours prior to a closing occurring. If you’ve already funded your investment and your funds are in escrow, your funds will be promptly refunded to you upon cancellation. To submit a request to cancel your investment please email: info@dealmakersecurities.com

How do I keep up with how the company is doing?

At a minimum, the company will be filing with the SEC and posting on its website an annual report, along with certified financial statements. Those should be available 120 days after the fiscal year end. If the company meets a reporting exception, or eventually has to file more reported information to the SEC, the reporting described above may end. If these reports end, you may not continually have current financial information about the company.

What relationship does the company have with DealMaker Securities?

Once an offering ends, the company may continue its relationship with DealMaker Securities for additional offerings in the future. DealMaker Securities’ affiliates may also provide ongoing services to the company. There is no guarantee any services will continue after the offering ends.

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